Even though the market is still wrong, the blockchain company Chiliz, which made the Socios.com platform for fan tokens, has continued to hire more people. This shows that the business of fan tokens is getting bigger.
Since the start of 2022, there has been a lot of selling on the cryptocurrency market as a whole. Because of this, the market’s total value has dropped by about 60%. Some of the biggest cryptocurrency companies, like Coinbase and Gemini, have had to cut 10–20% of their staff to keep their businesses running and serving their customers.
Even though the cryptocurrency winter has made a lot of crypto companies have trouble, the token fan sector seems to have been able to keep up.
Alexandre Dreyfus, the CEO of Chiliz and Socios.com, told Cointelegraph that the company had hired more than 70% more people this year as it continues to grow worldwide in 2022. Chiliz owns both Socios.com and Chiliz.
Dreyfus says that Chiliz has more than 300 full-time employees working in new offices built this year in Miami, Switzerland, London, Milan, and Sao Paulo. This year, the new office space opened. Also, the company has hired more people in Madrid, Malta, Lyon, and Istanbul.
Dreyfus said, “Our staff and reach worldwide have grown significantly.” He also noted that Chiliz had survived the last big cryptocurrency winter. Dreyfus also said, “We’re better known worldwide now.” “We’ve been through similar market situations before,” he said, adding that the company was founded in 2018. “We’ve been in business long enough to know how to deal with this tough market.” Visit trading system official website for trading.
A big trend in the token fan industry in 2022 is that Chiliz has hired many people. Since the beginning of 2022, monthly sales of fan tokens worldwide have gone up by almost 200%, reaching about $6.4 billion in September, according to data from CryptoSlam, a company that collects data from the industry. In January, these volumes were worth $2.2 billion altogether.
Dreyfus says that the ability to grow is one of the most likely reasons why the token fan market has grown. Here are a few more reasons: He said, “Fan tokens are the only digital asset that will allow millions of people to join these communities without spending a lot of money.” “Fan tokens are the only type of digital asset that can give access to these communities to millions of people.
“Fan tokens are digital assets that can be traded with other people, unlike NFTs. This means that they can always be traded for each other and that each token will always be worth the same amount. Dreyfus tells us:
“NFTs have been praised for their many uses and ability to bring token holders together to form communities. The problem is that making even a few thousand new pieces of currency costs a lot.
The CEO clarified that fan tokens are not meant to compete with NFTs. Instead, these two kinds of tokens should be used together. Dreyfus also said that Chiliz has a good strategy based on non-fungible assets (NFTs), which are a big part of the company’s long-term goal. He said:
The speaker said, “It’s not about winning NFTs.” Fan tokens are merchandise, but NFTs are a type of technology that is integral to what we have to offer our customers. People who have fan tokens get them as a way to say “thank you.”Chiliz has made some progress in the NFT business, but the company’s primary focus is still on fan tokens. “We haven’t even reached 1% of our potential,” Dreyfus said next.
